How to Submit Your Product to SaaSHub for Free

What SaaSHub is

SaaSHub is a software alternatives and review site. Someone types "Notion alternatives" into Google, lands on SaaSHub's Notion page, and sees a list of competing products. That list is where you want to be.

It sits at DR 68. Not huge, but the traffic is targeted — the site reports 564,000 page views a month, and the people reading an "alternatives" page are shopping. That's a better visitor than a random directory listing gets.

The site is run by the same people as LibHunt. It's been around a while and it's actively maintained, which is more than you can say for half the directories on the web.

Three things live under the same roof, and they're easy to confuse:

• The main directory — product pages, reviews, alternatives lists. This is what you're submitting to.
• SaaSHub Submit (/submit) — the free submission tool.
• Startup Hub (/startups) — a separate startup directory with its own listing flow.

Most people want the first one.

Is it worth your time?

Here's the part other guides get wrong.

The links are nofollow. We pulled six live product pages — Notion, Slack, Figma, Linear, Vercel, Supabase — and checked every outbound link. Every single vendor link came back as rel="nofollow", in one of three flavours: nofollow, nofollow noreferrer, or nofollow noopener noreferrer. Not one dofollow link on any page.

So if you're building backlinks, SaaSHub does nothing for you. Our own directory had this listed as dofollow until we checked, and we've fixed it.

The traffic is real, though. 564,000 page views a month on a site where every page is a buying-intent comparison. A listing on the right alternatives page can send steady referrals for years. That's the case for doing it.

So: submit if you want visitors and a presence on your competitors' comparison pages. Don't submit expecting SEO value. Twenty minutes for a free listing on a targeted site is still a good trade — just go in with the right expectation.

What SaaSHub rewards

The ranking on any given alternatives page isn't random. From watching what sits at the top:

• Being tied to the right competitors. Your product shows up on the pages of products you're an alternative to. Pick those carefully — it's the single biggest lever.
• A complete profile. Filled-out description, screenshots, categories, pricing. Half-finished listings sit lower.
• Reviews. Products with reviews outrank products without. They don't need to be glowing, they need to exist.
• Being verified. Unverified listings can be edited by anyone and don't get the vendor treatment.
• Paying. Featured products get pinned placement. More on that below.

The most common foot-gun: people submit, get listed on two irrelevant category pages, and never link themselves to actual competitors. Then they wonder why nobody visits. The competitor association is the whole game here.

Before you submit

You don't need much, but having it ready turns this into one sitting instead of three.

The hour before

• A live product URL. Not a waitlist page. They'll check.
• A one-line description. Under 100 characters, says what the product does. No taglines like "reimagine your workflow".
• A longer description. Two or three paragraphs. Plain language, what it does, who it's for.
• A logo. Square, at least 256×256, transparent PNG.
• Two or three screenshots. Real UI, not marketing mockups with floating phones.
• A list of competitors. Five to ten products yours is an alternative to. This is the important one — write it down before you start.

Worth doing first

• Get one review lined up. A customer, a colleague, anyone who's used it. Products with zero reviews look abandoned.
• Check whether you're already listed. SaaSHub scrapes and creates pages for products it finds. Search your name first — if a page exists, you claim it instead of creating a duplicate.

The submission flow

1. Register an account

Go to saashub.com/submit. You need an account before you can do anything — there's no anonymous submission. Sign up with email or GitHub.

2. Search for your product first

Type your product name into the search box. If SaaSHub already has a page for you, don't submit a new one. Go to that page and look for the claim option instead. Duplicate pages get merged or deleted, and you'll have wasted the effort.

3. Submit the product

Fill in the URL, name, and short description. The form is short — SaaSHub pulls a lot from your site automatically once you give it the URL.

4. Pick your categories

Choose two or three that actually fit. SaaSHub's category tree is deep (eCommerce → eCommerce Tools → Customer Feedback, and so on), so go as specific as you can. A specific category page has less competition and better-qualified readers than a broad one.

5. Add your competitors

This is the step that matters. Add the products yours competes with. Each one you add is a chance to appear on that product's alternatives page — which is where SaaSHub's traffic actually lands.

Be honest here. If you add Salesforce as a competitor to your two-person CRM, moderators will strip it.

6. Verify ownership

SaaSHub asks you to verify that you own the product. This is a separate step from submitting and it's the one people skip. See the next section.

7. Wait

Review takes a few days. The submit page shows recently submitted products with counters — most sit between a few hours and two weeks before going live. If yours is still pending after two weeks, the listing probably has a problem, not the queue.

Fill in "Startup Details" — it's a second directory for free

This one's easy to miss and it costs you nothing.

SaaSHub runs a separate Startup Hub at /startups with its own directory and per-country startup lists. It looks like a second submission. It isn't. Their own wording: if you're a startup founder, you add yours by submitting on SaaSHub and filling in the "Startup Details" section.

So it's the same form. Fill in that one extra block and you land in two places instead of one:

• Your normal product page in the main directory.
• A listing in the Startup Hub, including the "Startups by Country" page for wherever you're based.

The country pages are the interesting part. "Startups in Portugal" is a much smaller pool than "Project Management software", so a listing there is easier to actually get seen on. And those pages pick up long-tail searches from people looking for local companies — journalists, job seekers, and other founders.

Skip the section and you get one listing. Fill it in and you get two, for maybe ninety extra seconds of typing. There's no reason not to.

The verification step, which most people skip

An unverified listing is a page about your product. A verified listing is your page. The difference matters:

• You can edit the description, screenshots, and pricing. Unverified, you can't.
• You get the vendor badge on the profile.
• You can respond to reviews.
• You're eligible for the featured tier if you ever want it.

Verification means proving you control the product's domain. The usual routes are an email at the product's domain, or a meta tag / DNS record. If your only email is a gmail address, this is where you get stuck — set up an address on your own domain first. It takes ten minutes with any mail provider and you'll need it for G2 and Capterra too.

Do this the same day you submit. It's much easier than coming back in three months trying to remember which email you used.

Is the $99 featured listing worth it?

SaaSHub sells a featured placement at $99 a month, cancel anytime. Their own page says featured products get an estimated 9–17 targeted referrals a month, and that 109+ products are currently featured.

Do the arithmetic. At 9 referrals that's $11 per visitor. At 17 it's $5.80. Those are clicks, not signups — so if you convert visitors to trials at 10% and trials to paid at 20%, you're paying somewhere between $290 and $550 per customer.

That's fine if you sell a $200/month B2B product. It's terrible if you sell a $9/month app.

What you get for the money:

• A slot in the homepage "FEATURED" section, rotated with other paying products.
• One premium product gets the #2 position as "SPONSORED".
• A green "Visit Website" button, which stands out against the plain links.
• Placement on the pages of all your identified competitors.
• Your screenshot shown in list views — free listings don't get this.

That last one is quietly the most valuable. In a list of twenty text rows, the one with a screenshot gets the eye.

My take: start free. Give it two months, check your referral traffic in analytics, and only then decide whether $99 buys enough. Don't pay on day one — you don't know yet whether SaaSHub's audience is your audience.

After you're listed

• Add the review link to your onboarding email. Two or three reviews put you ahead of most listings.
• Check which alternatives pages you landed on. Search your competitors' names on SaaSHub and see whether you show up. If you don't, edit the listing and add them.
• Keep the pricing current. Outdated pricing is the most common complaint in SaaSHub reviews, and it makes the listing look dead.
• Don't expect link juice. Nofollow, remember. Track this listing on referral traffic in your analytics, not in your backlink tool.

Common mistakes

• Submitting a duplicate. Search first. SaaSHub may already have a page for you.
• Skipping verification. An unverified listing isn't yours and you can't edit it.
• Adding wildly oversized competitors. Moderators remove them and it makes you look unserious.
• Broad categories only. "Productivity" has a thousand products. "Goal Setting And OKRs" has a handful.
• Paying $99 before you know the traffic converts. Two months free first.
• Counting it as a backlink. It's nofollow. Put it in the traffic column.

SaaSHub vs the other software directories

If your hour is limited and you want a link, do AlternativeTo first — same kind of site, higher DR, and the link is dofollow. Do SaaSHub for the traffic, not instead of that.

FAQ

Is SaaSHub free to submit to? Yes. The free listing gets you a product page, category placement, and a spot on competitor alternatives pages. The $99/month tier only adds promotion on top.

Does SaaSHub give dofollow links? No. We checked six live product pages and every vendor link is rel="nofollow". Submit for traffic, not for SEO.

How long does approval take? Usually a few days. Looking at the recently-submitted list, most products go live somewhere between a few hours and two weeks.

Do I need a company email? For verification, yes, in practice. Use an address on your product's domain. A gmail address will slow you down here and on most other directories.

What if SaaSHub already has a page for my product? Claim it, don't submit a duplicate. Search your name first — SaaSHub creates pages for products it finds on its own.

Is the $99 featured tier worth it? Only if your customer is worth a few hundred dollars. At the 9–17 referrals SaaSHub quotes, you're paying $6–$11 a click. Run it free for two months and look at your actual referral numbers first.

Other places worth submitting the same week

If you've got the description, logo, and screenshots ready, reuse them while they're open in a tab:

• AlternativeTo — DR 80, dofollow, free. Closest thing to SaaSHub and the link counts.
• SourceForge — DR 92, dofollow, free. Highest-authority free listing in this category.
• GetApp — DR 87, dofollow, free. Same parent company as Capterra.
• Crozdesk — DR 74, free. Quick B2B listing.
• Product Hunt — DR 75, nofollow. Different game entirely, but worth planning.
• BetaList — DR 70, dofollow, paid. Pre-launch products only.
• Startup Fame — DR 83, dofollow. Fast to submit.
• Toolify — DR 64, nofollow, paid tiers. AI tools only.

More options with DR and link status in SaaS directories and startup directories.